You Need to Know About Huber Social
If you’re into social impact measurement or strategic resource allocation, you need to know about Huber Social – a specialist social impact agency working across Australia, New Zealand, India, Uganda, and beyond. Founded with the mission “to direct resources to have the greatest impact,” Huber Social tackles the challenge that many organisations face: how to measure and maximise their social value creation in a systematic way.
What makes Huber Social a system of the future is their evidence-based approach that goes beyond traditional outputs and outcomes to measure actual human wellbeing. Their work spans diverse projects from measuring the social impact of affordable housing finance for Indian women, to understanding disaster recovery wellbeing in flood-affected Australian communities, to evaluating agricultural community wellbeing in Northern Uganda.
As Georgina Camp, their founder, explains: “Just as both latitude and longitude are required for navigation, both social and financial impacts need to be considered in the decisions that affect us all.” I have noticed the ability to manage this tension in a measured way is common amongst my most strategically mature clients.Huber Social demonstrates how social impact measurement can become strategic intelligence rather than just compliance reporting.
Their instrumental role in drafting Standards Australia’s handbook SA HB 204:2022 (available for purchase here) on measuring social value positions them as leaders in translating international best practices into practical frameworks. They’re proving that rigorous social impact measurement, when properly integrated, reveals unexpected insights about where resources create genuine change while building stronger stakeholder relationships and long-term sustainability.
Their measurement work with organisations like Meals on Wheels, Indigenous Business Australia, and the Child Cancer Foundation shows that systematic wellbeing assessment can transform how organisations understand and amplify their social impact.
Website: hubersocial.com.au
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